I help tech startups and companies create better products using my Play First™ process. Compress months of development resources by testing new ideas in a controlled environment.
learn more about the process
You need to have the right product and too much time and money are wasted in ideas that don’t work. My tested and proven processes ensure you build the best products, cheaper and faster.
Don’t invest months of work hoping for good reviews.
Invest weeks and get the right answers before developing
Raf's creativity allowed him to provide such unique and stunning designs. His technical capabilities enable him to transition those designs to all types of media.
My Play First methodology brings lean innovation, gamification and design sprint together in a unified process to create better products that people want to use.
Indonesia-based transport management system startup that helps trucking companies maximize the speed of daily operations and truck utilities as well as profitability through a centralized cloud platform.
I was in charge of the concept, design and direction of the platform; Managing the project and the team of designers located in 3 different countries (Vietnam, Ukraine and Indonesia) while updating the owner, stakeholders and developers.
The concept, UX + UI design, prototyping and testing of the entire platform was achieved in 7 weeks with weekly updates to the stakeholders.
Developers started coding from day 1 after design hand-off: A working prototype, a complete library of assets and a step-by-step blueprint for the app so there was no room for interpretation.
Clarity is the fastest way to find out if a product is worth developing, if a feature is worth the effort, or if your value proposition is really valid or worth pursuing. I help you get clarity on what the next step is so we can focus, test and validate solutions together.
We focus on innovation at the moment of making a new feature or and entire new something.
We focus on improving the interface design of the setup and control of your product.
We focus on the UX of connecting your product with other smart devices in an easy and enjoyable way.
Play First creates agile, tangible, high fidelity prototypes. Not a sketch. Not a presentation. Not mock-ups stitched together. You get a realistic prototype that looks and feels like a real product that gets tested with real target prospects.
Interactive prototypes help you quickly test an idea, make customer data-based decisions and avoid major (costly!) mistakes.
Use prototypes to showcase specific elements of your product on any device, and get real time feedback and reactions.
Clarify technical specs, and assign specific tasks across teams with a common reference. No more interpretation or scrambling the design.
Use prototypes to showcase specific moments of your product and see how people react live on any device and get important feedback on time.
Raf is an energetic, colourful person whose work can be best appreciated when rewinding and re-watching his fast-moving process from concept discovery to execution, in slo-motion.
Whether you need to create a new product from scratch or dramatically improve an existing product, I can help you save money and achieve your goals better and faster. For more details, please get in touch.
